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Workbook

Level 9 · Negotiation

Work through these exercises with your own product, market and numbers. Review your answers with a mentor, a farmer group or a business adviser. Print this page to fill it in by hand.

Exercises in this level

Part 1 · Prepare before you talk

Exercise 9.1 · My negotiation preparation sheet

  1. Choose one real or likely deal with a buyer.
  2. Write your cost per unit and the lowest price you would accept.
  3. Write your best alternative if this buyer says no.
  4. Write three things the buyer needs besides price.
  5. Write your best case, fair case and walk-away point.

Part 2 · The terms that matter

Exercise 9.2 · Complete the terms

  1. Take your deal from exercise 9.1.
  2. Write one clear sentence for each of the six terms in the table.
  3. Mark the term you are least sure about and write the question you will ask the buyer.

Part 3 · Fair dealing, firmness and walking away

Exercise 9.3 · Practise the conversation

  1. With a friend or family member, role-play your deal from exercise 9.1 for five minutes, then swap roles.
  2. Practise saying: your price with reasons, a polite no, and 'I need time to think'.
  3. Write what was hardest and one sentence you will use next time.

Part 4 · Written agreements, records and disputes

Exercise 9.4 · Write a one-page agreement

  1. Using your terms from exercise 9.2, write a one-page agreement in plain language.
  2. Add a line on what happens if a delivery is late or rejected.
  3. Show it to someone you trust and write down what was unclear.

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